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The Creative Penn Podcast For Writers: Daily Summaries Delivered
by Joanna Penn
Writing Craft and Creative Business
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- 3 weeks ago1h 4m
Write For Money And Power: Becoming A Creator CEO With Amy Suto
How can you move from the starving artist mindset to becoming a creator CEO with multiple streams of income? And how can you get traction on Substack if you're starting from zero? Amy Suto shares her tips as a former Hollywood TV writer turned author, Substack creator, and ghostwriter. In the intro, Novel November with ProWritingAid; Book Marketing in a Changing World [ALLi Podcast with me and Orna Ross]; Navigating tough times in indie publishing [Wish I'd Known Then]; watch out for fake agent emails [Write Beware]; AI-Assisted Artisan Author webinars for beginners and advanced. Today's show is sponsored by ProWritingAid, writing and editing software that goes way beyond just grammar and typo checking. With its detailed reports on how to improve your writing and integration with writing software, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher. Check it out for free or get 15% off the premium edition at www.ProWritingAid.com/joanna This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Amy Suto is a former Hollywood TV writer and the bestselling author of books around freelance writing, as well as romance, fantasy, and detective fiction. She's also a ghostwriter and a top 25 ranked Substack creator. Her books include Write for Money and Power. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes How to take back power when your dreams are in the hands of gatekeepers Moving from the starving artist mindset to creator CEO The income flywheel of freelancing, a paid newsletter, and book royalties How serialising fiction on Substack can build true fans and supercharge pre-orders Getting traction on Substack, and how to manage comments and Notes Using AI tools like a scalpel, and how to move past the fear of backlash You can find Amy on her Sunstacks, Make Writing Your Job and <a href="https://www.sutoscience.com/" target="_blank" re
- 4 weeks ago57 min
Bad Choices Make Good Stories: Character, Critique And Community With Erin Dionne
How can giving your characters two bad choices raise the stakes in your stories? And how do you ask for the feedback you need from a critique group, and disregard the rest? Erin Dionne shares her writing and publishing tips after more than 20 years as an author and professor. In the intro, The Future of Listening Audible survey [Publishing Perspectives]; Spotify expand audiobooks globally; Audible announce immersive new AI features [Publishing Perspectives]; Writing Storybundle; SPS Live USA conference; AI-Assisted Artisan Author webinars in November. Today's show is sponsored by Bookfunnel, the essential tool for your author business. Whether it’s delivering your reader magnet, sending out advanced copies of your book, handing out ebooks at a conference, or fulfilling your digital sales to readers, BookFunnel does it all. Check it out at bookfunnel.com/thecreativepenn This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Erin Dionne writes middle grade novels, picture books, chapter books, and nonfiction, as well as cosy mysteries under a pen name. She's also a college professor, and her latest book for writers is Bad Choices Make Good Stories: Conversations About Writing. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes Why two bad choices beat an easy choice and a hard one How pre-writing in a notebook builds confidence in your characters before you draft Giving characters dimension beyond the bubble of their story How to ask for the feedback you want, and protect the core of your story Forming an indie press with your critique group How to get school visits through librarians and conferences You can find Erin at ErinDionne.com. Transcript of Interview with Erin Dionne Jo: Erin Dionne writes middle grade novels, picture books, chapter books, and nonfiction, as well as cosy mysteries under a pen name. She's also a college professor, and her latest book for writers is Bad Choices Make Good Stories: Conversations About Writing. So welcome to the show, Erin. Erin: I'm thrilled to be here. Thank you for having me. Jo: There's lots to talk about. First up— Tell us a bit more about you and how you got into writ
- Oct 7, 20261h 18m
From Story Seeds To Stories, And Writing An Author’s Note, With Joanna Penn
How do you find and notice story ideas, and how do you turn those into short stories, novels, or as anecdotes for your non-fiction or memoir? Why is an author's note so important in an age of AI, and what might it contain? Joanna Penn shares her thoughts, and her short story, The Black Church, along with its author's note. In the intro, Ebook Preorders on Smashwords; Two titles per week on Amazon KDP; AI-related Digital Publishing Awards at Frankfurt Book Fair [Publishing Perspectives]; AI webinars in November; JFPenn YouTube; This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Joanna Penn is an award-winning New York Times and USA Today bestselling author of thrillers, dark fantasy, short stories and travel memoir under J.F. Penn and also writes non-fiction for authors and hosts The Creative Penn Podcast. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes From story seeds to stories Writing an author's note The Black Church, a short story, available as a stand-alone or as part of The Buried and the Drowned collection. Author's Note for The Black Church You can find How to Write, Publish, and Market Short Stories on all platforms, in all formats: www.TheCreativePenn.com/shortstorybook From story seeds to stories One of the most common questions that writers get asked is ‘Where do you get your ideas?’ This is a strange question for many of us, since we are often so deluged with ideas that the difficulty is sifting out which ones to turn into a story. The trick is to tune into your curiosity and start noticing what grabs your interest. As Elizabeth Gilbert writes in Big Magic, “The universe buries strange jewels deep within us all, and then stands back to see if we can find them.” What do you see that others don’t? What turns your head while others pass by? What do you want to learn more about? What questions come up for you? What obsessions do you keep returning to? Each of these may be a fragment, a word, or a few lines. I call these story seeds. An idea, in its earliest form, is like a seed. It’s small, easy to miss, and nothing like the thing it might grow into. You literally can’t tell what it will
- Sep 30, 20261h 2m
Writing And Creativity In Midlife With Jordan Rosenfeld
How can you keep writing when midlife brings grief, exhaustion, rage, and a creativity that seems to have dried up? How can you accelerate if midlife brings you more energy? And how can you market your books authentically when your energy and your interests have changed? Jordan Rosenfeld shares what she learned from writing through her own pause. In the intro, how to write short stories [Novel Marketing Podcast]; Bestsellers: Excavating the Tools and Techniques of Successful Novels – Kristen Tate. Plus, Hugh Howey: The AI Bubble Explained; NEO writing software; Will the AI Bubble Destroy our Retirement? By Mr Money Mustache; Future Vision X Prize winner, The Gifted; and my Cathedral Zero trailer; How to Market a Book Fourth Edition survey. Today's show is sponsored by ProWritingAid, writing and editing software that goes way beyond just grammar and typo checking. With its detailed reports on how to improve your writing and integration with writing software, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher. Check it out for free or get 15% off the premium edition at www.ProWritingAid.com/joanna This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Jordan Rosenfeld is the author of psychological suspense novels and books on writing craft, as well as an editor and writing coach. Her latest book is Writing Through the Pause: Mining Midlife for Powerful Writing. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes What midlife is, and why so many changes seem to arrive at once Disenfranchised grief, empty nest, perimenopause and the losses nobody talks about A fallow period is a germinating period, not a dead one
- Sep 23, 20261h 6m
Time Freedom: Rethink Your Work And Money With Brian Herriot
How can you design your year around seasons of work and rest instead of waiting for financial freedom? And how do you build the money confidence to take extended time off when you come from a scarcity mindset? Brian Herriot shares his ideas on time freedom after a career as a financial advisor and consultant. In the intro, The end of the spectrum [Seth Godin, Akimbo]; List of money books; Lessons learned from 15 years as a full-time author entrepreneur; My author timeline since 2005; Producing AI-narrated audiobooks with Simon Patrick. Plus, please do my short How to Market a Book survey (by 7 Oct); and here's my Cathedral Zero Trailer. This podcast is sponsored by Kobo Writing Life, which helps authors self-publish and reach readers in global markets through the Kobo eco-system. You can also subscribe to the Kobo Writing Life podcast for interviews with successful indie authors. This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Brian Herriot is a financial advisor, professional speaker, and the author of Time Freedom: Rethink Your Work and Money to Create a Life You Love Now. He's also the host of The Time Freedom Podcast. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes Why writing, speaking and podcasting can build authority without social media What time freedom is, and how it differs from work-life balance and financial freedom How to design your year around seasons of work and rest The three money personalities: minimiser, manager and maker How to build flexibility into your work whether employed or self-employed How a book that leaves nothing out can be the foundation of a business You can find Brian at timefreedom.life. <h3 class="wp-b
- Sep 16, 20261h 6m
Reclaiming Your Mind: How To Teach Yourself Anything With J. Daniel Sawyer
How can you teach yourself anything, even when it challenges the way you see the world? And how can you organise what you learn so it turns into books your readers will find? J. Daniel Sawyer shares his self-education toolkit after decades as a largely self-taught author. In the intro, Spotify for Authors has expanded AI-assisted creation of audiobooks [Spotify]; Who is Narrating the Future? [Publishing Perspectives; 9 ways AI will disrupt authors and publishing from 2019]; Author Voice, Creativity, and Building a Career as an Intuitive Author-Entrepreneur [How Women Write]; A fallow season [Systems and Soul]; How to Write, Publish, and Market Short Stories – Joanna Penn. Today's show is sponsored by Bookfunnel, the essential tool for your author business. Whether it’s delivering your reader magnet, sending out advanced copies of your book, handing out ebooks at a conference, or fulfilling your digital sales to readers, BookFunnel does it all. Check it out at bookfunnel.com/thecreativepenn This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn J. Daniel Sawyer is the author of over 30 books across science fiction, fantasy, crime, short stories, and nonfiction, as well as being a podcaster and filmmaker. His latest book is Reclaiming Your Mind: An Autodidact's Bible. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes What is an autodidact, and why school doesn't teach you how to learn How to triage information in a world of way too much How to recognise fear in your body and turn it into excitement for learning Sandboxing dangerous ideas so you can learn without threatening your worldview How to organise research and check quotes when writing nonfiction Why you should never publish a book dead You can find Dan at JDSawyer.net, and The Autodidact's Bible is out now on Kickstarter. Transcript of the interview with J. Daniel Sawyer Jo: J. Daniel Sawyer is the author of over 30 books across science fiction, fantasy, crime, short stories, and nonfiction, as well as being a podcaster and filmmaker. His latest book is Reclaiming Your Mind: An Autodidact's Bible. So welcome back to the show, Dan. Dan: Hello, Joanna. It's great to be back. Jo: Ye
- Sep 9, 202645 min
What Machines Can’t Replace: Why AI Makes Us More Human With Anna McPhee
How can you use AI to research, edit and handle admin and marketing tasks while still writing every single word yourself? How can you double down on being human and reach readers on a personal level? Anna McPhee shares her perspective as a software engineer, author and creative technologist. In the intro, How to Write, Publish, and Market Short Stories out now. This show is supported by my Patrons. Join my Community and get articles, discounts, and extra audio and video tutorials on writing craft, author business, and AI tools, at Patreon.com/thecreativepenn Anna McPhee is an author, software engineer, professional speaker, and creative technologist. Her latest book is What Machines Can't Replace: Why AI Makes Us More Human. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes Why writing code is creative work, and what it shares with writing books How AI changed Anna's job as a software engineer without taking her employment The difference between AI assistance and generation How to use custom skills for editing reports, research and repeatable tasks Why the rise of AI makes us crave slow, imperfect, physical things Responding to a negative review by showing up as a human You can find Anna at Anna.kiwi and her new book at WhatMachinesCantReplace.com. Transcript of the interview with Anna McPhee Jo: Anna McPhee is an author, software engineer, professional speaker, and creative technologist. Her latest book is What Machines Can't Replace: Why AI Makes Us More Human. So welcome to the show, Anna. Anna: Hi, Joanna. Thank you so much for having me. Jo: Oh, this is going to be a fun conversation. First up— Tell us a bit more about you and your background in technology, as well as how you got into writing. Anna: I have been in all of these things my whole life, as long as I can remember. When I was just a little girl, writing was my favourite thing, writing stories. It was the whole reason I went to school, to be honest. I always pictured myself as a writer before anything else. My dad was a lecturer in software development, so when I was little, he would teach me how to code. So I've always done both, for as long as I can remember, and my mum is an artist. That's been my upbringing, at the intersection of technology and art, and then writing is my own personal passion. It's naturally flowed throughout my life. I've been in and out of some other careers and chased all the things that have made me feel interested and passionate, but writing has always been there in the background. It's something I do, whether it's been for a hobby or for a profession, so it's always been there. Jo: But you work in software, right? Anna: I do. I work in software, which came to me by chance. I set out as a digital nomad about 15 years ago now. I sold everything I owned and started travellin
- Sep 2, 20261h 1m
How To Redesign Your Author Business For The Environment That Actually Exists, With Tracy Cooper-Posey
How can you redesign your author business for the publishing environment that actually exists, rather than the one you wish you had? And how do you decide which marketing efforts will still bring readers to your books in ten years' time? Tracy Cooper-Posey shares her solar sail theory after more than 25 years as an author. In the intro, reviving your backlist [The Indy Author]; AI as a medium [Tim O'Reilly]; How to Write, Publish, and Market Short Stories – Joanna Penn. ProWritingAid Storyteller sale: Thursday, 3rd September until September 13th 2026 — 25% off all annual licenses as well as Story Critique credits. Today's show is sponsored by ProWritingAid, writing and editing software that goes way beyond just grammar and typo checking. With its detailed reports on how to improve your writing and integration with writing software, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher. Check it out for free or get 15% off the premium edition at www.ProWritingAid.com/joanna This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Tracy Cooper-Posey is the multi-award-winning author of over 200 novels and works of nonfiction, science fiction, fantasy, romance, and historical fiction under three pen names. Her books for authors include The Indie Author Survival Guide and The Productive Indie Fiction Writer. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes Learning to write again after chemo, one sentence at a time What enshittification means, and why it is the environment rather than you The hallmarks of an indie author business that persists over time The solar sail theory of long-term discoverability Why social media and paid ads have such a short half-life How to find and reduce the operational drag on your business You can find Tracy at ProductiveIndieFictionWriter.com or <a href="https://storiesrulepress.com/" targe
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