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by Flint Rock LLC, BERNINA
Sew & So is a casual conversation with a special member of the sewist and quilting community. A casual conversation about how they got started, what inspires them and what excites them. Sew & So is brought to you by BERNINA - Made To Create.
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- 1 weeks ago38 min
Anna Escher of So.LaLa - A Little Bit About My Small Universe
Today on Sew & So, we’re talking with Anna Escher of Sew.Lala Patterns, whose creative journey has taken her from fine art and art history to sewing, pattern design, teaching, and a whole lot of other hands-on pursuits. Inspired by her father and grandmother, Anna began sewing around the age of ten, and she’s never stopped exploring what creativity can look like.From silversmithing and woodworking to pottery, leatherwork, and a love of thrift stores and flea markets, Anna approaches creativity with curiosity and a healthy dose of determination. In fact, she believes you don’t necessarily have to be talented to learn something new—you just have to be willing to try and be a little stubborn!We’ll hear how unexpected challenges led her to build Sew.Lala Patterns and find community in the online sewing world, why she’s now found joy in returning to the classroom, and how she views her ADHD as both a superpower and, at times, a source of frustration. Plus, we’ll talk fabric hoarding, creative flow, and what’s next for this multi-talented maker living in Switzerland.Join us for a conversation about following your curiosity, embracing the creative process, and giving yourself permission to try something new. How did Anna learn to so and who influenced her? Her dad is a big part of the mix! Anna grew up in a family that emphasized creativity…what was this like for her? Anna calls her dad an autodidactic learner and her spirit animal. She explains… She explains how her education has supported her creativity Anna talks about her myriad hobbies “You don’t have to be necessarily talented…but just try and be a little stubborn” Anna explains what she means by this. Hear about the beginning of Sew.LaLa and the challenges Anna had during this time. And, where did the name come from?! Anna is back in the classroom – pausing patternmaking to do so. What about being there makes her feel such joy? Learn about her passion for thrifting as she takes along with a description of her thrifting adventures. Fabric hoarding?! What’s this all about?!! Anna calls her ADHD her superpower and at times a source of frustration. If given the chance…would she want to NOT have ADHD? And, what about her “flow state”? What’s next for her and what’s her dream? Is there anything we didn’t ask? What to contact Anna? #so.lala or #so.lalapatterns Be sure to subscribe to, review and rate this podcast on your favorite platform…and visit our website sewandsopodcast.com for more information about today’s and all of our Guests.
- 3 weeks ago28 min
Andrea Funk - Truly "Too Cool"!
Today, we’re talking about something many of us have tucked away in a drawer or closet—T-shirts that carry memories.Our guest, Andrea Funk, has spent more than 30 years finding a way to turn those memories into something you can actually see, use and enjoy. She’s the founder of Too Cool T-shirt Quilts and the creator of a multi-size block, puzzle-style approach to T-shirt quilting that grew out of a very simple question: How do you make a T-shirt quilt when nobody has given you the instructions?Andrea started making T-shirt quilts professionally in 1992 after being asked to make one without having a pattern, instructions or even an example to follow. That first quilt became the beginning of a career—and ultimately led Andrea to develop several distinctive styles, including her Stained Glass and Ultra Modern T-shirt quilts.But there’s much more to Andrea’s story. She has degrees in communications and graphic design, served in the U.S. Army as a military journalist, wrote the book How to Make a Too Cool Style T-shirt Quilt, has written more than 200 articles, and teaches quilters how to think about T-shirts as a design medium.Today, we talk about how she learned to sew, the four quilting rules she broke without even realizing it, what makes her approach different, and some of the very special quilts she’s created over the years. We also talk about the stories people bring with their T-shirts, her love of bicycling and quilting, life in Michigan—and, of course, we meet Lucy, her very tiny dog. Andrea tells us how she learned to sew and all about the first machine she sewed on. How did Andres get started on t-shirt quilts? What did Andrea do as her “day jib” when she started her company and how did she balance everything? What are the four rules Andrea broke without knowing it? How did she come up with the name of her company? How is Too Cool different that other t-shirt quilting companies? What are the three different styles Andres created? What’s the most challenging thing for her when making a quilt? Andrea talks about her educational background and how it influences her work. Andrea talks about her Michigan location and invited people to visit. Andrea shares stories of some of the special quilts she’s made. Do people share the stories of the items they send to her for the quilts? Andrea shares information about the most important articles she’s written among the 200+. Andrea talks about her teaching. She tells us about her hobbies – biking and making quilts. What else does she use for materials for her quilts? Meet Lucy the micro dog! What’s next for Andrea and what’s her dream? Is there a question we didn’t ask? What to reach out to Andrea? www.toocooltshirts.com Be sure to subscribe to, review and rate this podcast on your favorite platform…and visit our website sewandsopodcast.com for more information about today’s and all of our Guests.
- Sep 24, 202647 min
Amanda Lifvendahl/ Costume Shop Supervisor and Lead Designer at the Interlochen Center for the Arts
Welcome to Sew & So…we’re excited to introduce you to someone whose work brings together so many of the things we talk about here on Sew & So—sewing, creativity, craftsmanship, and the incredible power of clothing to transform the way we see a person.Amanda Lifvendahl is the Costume Shop Supervisor and Lead Designer at Interlochen Center for the Arts, the internationally renowned arts education community in northern Michigan. And when you hear Amanda talk about costumes, you quickly realize that what she does is about so much more than making beautiful clothes.Amanda grew up in the Chicago area in a very creative family. Her parents were involved in community theater, so theater was part of her life from an early age. In high school, she started working with wardrobes and learning to sew—and somewhere along the way, she caught what she calls the “costume bug.”But her path to costume design wasn't exactly a straight line. Amanda was actually studying to become a nurse when an acting class changed everything. She found herself costuming some of the scenes she was acting in, and her instructor suggested she take a closer look at costume design.That little nudge eventually led her to Illinois State University, a 16-year adventure at Broadway Costumes in Chicago, and then, in 2018, to Interlochen Center for the Arts.Today, Amanda designs costumes for theater and dance, works with productions ranging from Shakespeare to Broadway-style musicals and ballet, and mentors young artists who are discovering their own creative voices.Hear about Amanda’s philosophy about what a costume really does. She sees it as the outer layer of a character—something that can tell us who that person is before they ever speak a word.We’re going to talk about all of that …and we're also going to talk about the chickens! Because when Amanda and her husband moved to Interlochen, they were gifted 20 chickens. Today they have 24 chickens, 12 goldfish and a Cock-a-Poo named Delilah! How did Amanda learn to sew and who were her influencers? She grew up in a very artistic, creative and theatrical family. How did that influence her? In high school she caught the “costume bug”. How did this happen? How did the movie “Pretty in Pink” influence her love of creating cloths? She was studying to be a nurse when a costume class and that instructor changed her life. Amanda attended Illinois State University and studied in their world renown theatre department. She tells us about that time in her life. She said the “loosened up” Painting scenery at ISU. What does this mean? Amanda spent 16 years working at Broadway Costumes Chicago. She shares this adventure with us. Amanda shares a few stories with us about her time in Chicago at Broadway Costumes. In 2018 Amanda got her job at Interlochen…she tells us how this happened…and why she cried! She tells about Interlochen Center For the Arts; it’s history and how they’re preparing to celebrate their 100th anniversary. And how about her costume shop? Learn about the campus at Interlochen…”Hogwarts for the Arts”! How many costumes are in the costume shop? How about memorable students and productions? Learn Amanda’s philosophy about costuming and how the process begins for her. Amanda’s costumes are trult the first impression of a character…she tells us more! Amanda talks about her scoliosis and spinal fusion and how it influences her costume designs. Does she have to modify how she works today because of her physical challenges? What’s next for her and what’s her dream? You can find Amanda on Instagram @lifvenator Be sure to subscribe to, review and rate this podcast on your favorite platform…and visit our website sewandsopodcast.com for more information about today’s and all of our Guests.
- Sep 10, 202646 min
3 Incredible Women - 3 Amazing Stories About Making a Difference
This episode of Sew & So is a little different. Instead of one conversation, you're getting three!While recording at BERNINA University 2026 in New Orleans, we had the opportunity to sit down with three remarkable women who are each making an impact in very different ways.You'll meet Shelancia Daniel, founder of Creativity Shell, a nonprofit using sewing and other creative trades to build confidence, life skills, and resilience in children—including some of our most vulnerable youth.Then we'll head to Switzerland, at least figuratively, with Sarah Caldwell, who leads international training and product development for BERNINA International. We talk innovation, the changing ways people learn, AI, customer input, and the beautiful new BERNINA Liberty Edition machines.And finally, you'll meet Allison Parker, founder of ricRACK in New Orleans—a nonprofit that's giving fabric a second life while teaching a new generation how to sew, create, repair, and rethink textile waste.Three women. Three completely different stories. One powerful connection: they each saw something that needed to change and decided to do something about it. Meet Shelancia Daniel! Shelancia tells us what’s she’s been up in the last year with Creativity Shell How did Creativity Shell get started and why did she name it Creativity Shell? What new programs does Creativity Shell have going on this year? How does Shelancia come up with ideas for new programs? Where is Creativity Shell located and what are their plans for expansion and the future? How many kids have gone through their program? Shelancia talks with us about human trafficking and how people can be aware of what’s going on and make a difference? Shelancia talks about Creativity Shell’s relationship with BERNINA. What can someone do if they are suspicious of human trafficking? How can you support the Creativity Shell?www.creativityshell.org Meet Sarah Caldwell head of Training for BERNINA International Sarah talks about what she’s been up to for the last year as well as the new BERNINA partnership with Liberty Fabrics. How was the pattern on the new BARNINA machine chosen? What shifts and trends is Sarah seeing in how people learn? How does the current generation learn that’s different from other generations? Innovation…what emerging technologies is Sarah seeing? What influence does AI have on today’s innovations? Sarah tells us about herself and how she came to work for BERNINA Sarah handles training for all but North America. How is her approach different form that in North America? How does she know what needs to be taught? Where do the ideas come from for new product development? What about customer input? What does the next year look like for Sarah? How did Sarah and her family get started in making and modeling costumes? What didn’t we ask? Hear Sarah’s story about her mom. Meet Allison Parker founder of ricRACK New Orleans Allison tells us about ricRACK and its inception Where did the name ricRACK come from? Allison tells us about the sewists who are working in the back of the store…as well as the other groups who work in the store year-round. In the life of ricRACK, what has surprised Allison the most? What are the requirements for fabric donations to ricRACK? What’s Allison’s dream for the future of ricRACK? What question didn’t we ask? How can people help?! Where does she want to open new locations? www.ricRACKnola.com, allison@ricRACKnola.com Be sure to subscribe to, review and rate this podcast on your favorite platform…and visit our website sewandsopodcast.com for more information about today’s and all of our Guests.
- Aug 27, 202629 min
Annye Driscoll - Being Maker Fishmeal
What happens when sewing, cosplay, writing, teaching, natural history, horses, gaming, and a whole lot of curiosity come together? You get Annye Driscoll, better known online as Maker Fishmeal. Annye is a writer, teacher, software developer, cosplayer, and self-described “very slow crafter.” They’ve written books including The Ultimate Glue Guide, Finish Your Cosplay!, and Ultimate Encyclopedia of Fabrics and Unconventional Materials, and they have a fascinating approach to creativity and making. In this episode, Annye takes us into the world of cosplay, talks about how they learned to sew, explains why the cosplay community is so special to them, and shares what goes into creating their costumes. We also get into their books, their love of natural history, their many hobbies—and what it really means to be a “slow crafter.” It’s a great conversation about making things, following your curiosity, and finding your people. So, let’s get started. This is Sew & So. They live in Ohio with their partner, kitties, pony, and school of fancy guppies. Meet Annye Driscoll! Who is Maker Fishmeal and how did Annye come up with this name? How did they learn to sew and who was their inspiration? When did they realize that creating was going to be a part of their life? What was Annye’s first experience with Cosplay? Annye talks about the Cosplay community and why it’s so special to them. What goes into the costumes they create and what’s the process? How does someone learn to work with foam? Cosplay’s Ultimate Guide to EVA Foam by Beverly Downan What’s the one thing about the Cosplay culture that Annye wants people to know? Annye calls themselves “a very slow crafter”. What does that mean? They say that cosplayers come to their craft from an unconventional place. What does that mean? Annye talks about their many and diverse hobbies…and what is their theory about horses? Annye talks about the books they’ve written. What’s the process when they release a book? How can you find out where Annye will be and where to meet them? Why is Annye a self-professed natural history geek? What’s next for Annye? Is there a question we didn’t ask? How can you contact Annye? www.Makerfishmeal.com…reach out please…they really mean it! Be sure to subscribe to, review and rate this podcast on your favorite platform…and visit our website sewandsopodcast.com for more information about today’s and all of our Guests.
- Aug 13, 202652 min
Carl Mack and the Mardi Gras Museum of Costumes & Culture
Welcome to a special edition of Sew & So, brought to you by BERNINA — Made to Create. While attending BERNINA University in New Orleans, the Sew & So team had the privilege of sitting down with Carl Mack—artist, musician, storyteller, preservationist, and founder of the Mardi Gras Museum of Costumes and Culture. As Carl welcomed us into his world, every answer sparked another fascinating story about the history, artistry, music, and traditions that have shaped Mardi Gras for generations. From designing elaborate costumes to explaining the meaning behind Carnival customs, Carl's passion is contagious. More than a collector, he is a guardian of New Orleans culture, preserving not only spectacular costumes but the stories and people behind them. Join us for this special Sew & So takeover as Carl Mack takes us on a colorful journey through one of the world's most celebrated cultural traditions. Meet Carl Mack How did the Mardi Gras Museum of Costumes and Culture come to be? Carl takes us through the process of creating a Mardi Gras costume What is the history of the Mardi Gras colors purple, green and gold? Meet Alexis Romanoff and learn his influence on Mardi Gras Learn of Carl’s own special contribution to Mardi Gras What’s a Second Line parade? How long does it take to create a Mardi Gras costume? Carl provides definitions of common Mardi Gras terms. What’s the difference between Carnival and Mardi Gras? What does Carl want visitors to his museum to know before they arrive…and take away when they leave? Let’s talk a walk through the museum with Carl as our guide! He gives us an upfront and personal tour of his amazing collection and the history behind the costumes. Carl is the Captain of a Carnival Origination…the Krewe of Stars. Learn more about them… What costumes does Carl have that belong to Mardi Gras stars and royalty? What’s a Medici Collar? What about the Mardi Gras Indian costumes? Let’s sing along with Carl!!! Learn a little New Orleans Rock and Roll and Jazz history. Carl shares his own personal story of arriving and thriving in New Orleans. How can you contact Carl? www.themardigrasmuseum.com and on Instagram What question didn’t we ask him? This is pretty special! Key Takeaways The fascinating history behind Mardi Gras and the broader Carnival season. How elaborate Mardi Gras costumes are designed and handcrafted. The symbolism of Mardi Gras colors: purple, green, and gold. The difference between Carnival and Mardi Gras. The traditions of Second Line parades and Social Aid & Pleasure Clubs. The artistry and cultural significance of Mardi Gras Indian suits. Carl Mack's personal journey from musician to museum founder. Why preserving stories is just as important as preserving costumes. The role of Carnival Krewes and Mardi Gras royalty in New Orleans culture. How the Mardi Gras Museum brings New Orleans history to life through interactive exhibits and storytelling. Additional Background The Mardi Gras Museum of Costumes and Culture, founded by Carl Mack, is located in New Orleans' historic French Quarter. The museum features one of the city's largest private collections of Mardi Gras costumes, including royal regalia, Mardi Gras Indian suits, Social Aid & Pleasure Club attire, Cajun Mardi Gras costumes, and interactive exhibits that allow visitors to experience Carnival traditions firsthand. Carl, originally a percussionist and street performer known as "The Xylophone Man," has spent more than four decades immersed in New Orleans culture and is also co-captain of the Krewe of Stars Carnival organization. His mission is to preserve not only the spectacular costumes but also the stories, traditions, and communities that make Mardi Gras unique. Be sure to subscribe to, review and rate this podcast on your favorite platform…and visit our website sewandsopodcast.com for more information about today’s and all of our Guests.
- Jul 30, 202647 min
Dr. Cindie Husbands of the American Tailors and Sewing Association – Her Incredable Journey
: In this episode of Sew & So, we’re joined by Dr. Cindie Husbands, founder of the American Tailors and Sewing Association. Few people can say they've been a professional mime at SeaWorld, designed award-winning bridal veils, produced performances at Carnegie Hall, Broadway Theatre, and the Sydney Olympics, built dance studios, manufactured casino uniforms in Las Vegas, launched a company that produced antimicrobial masks during the pandemic, and then founded a national organization to transform the future of tailoring in America. But Dr. Cindie Husbands can. Every chapter of her extraordinary life has been connected by one constant—sewing. From learning to sew as a young girl to building businesses across the country, Cindie has embraced every opportunity that came her way. Today, as founder of the American Tailors and Sewing Association, she's on a mission to address the growing shortage of skilled sewists, establish professional standards for the tailoring industry, and create new pathways for people to build meaningful careers through sewing. Join us for an inspiring conversation about entrepreneurship, reinvention, and why sewing isn't just a craft—it's a skill that can truly change lives. How did Cindie first learn to sew and who was her inspiration? What’s the first item she created and does she still have it? Cindie takes us on a ride with her through the journey to where she is today. Hear about the now famous people she still knows from high school and why she became a mime at Sea World. Buckle-up…this is amazing! Hear about Carnage Hall, the Sydney Olympics, Alaska, Las Vegas, Casino Uniforms, Kokomo, IN, the realization that she had gone to high school with her husband and more! And in all of this…she earned her Doctorate Degree! Hear about the performances she’s produced and which are her favorites. Cindie talks about why quilting in Alaska is so pervasive and why quilting became important to her Her daughter Amber owns Volcano View in Homer, AK. What sewing projects are the most meaningful to her? Cindie talks about the disconnect in the sewing industry and why she started the American Tailors and Sewing Association. And…the dearth of standards and sewists to work for fashion companies and tailoring. Why haven’t standards and pathways been addressed until now? There is a resurgence in the interest of tailoring…but not enough people in the workforce to do the work. She explains what can be done about it. Have the large stores been supportive of her efforts? What are the goals of the Association? And her vision for the future of the industry? Learn about her plans for Mobile Sew Labs created to help people reinvent themselves. Cindie has “sewing can be a business at almost any level”. What does she mean by this? Americantailor.org What’s next for Cindie? What’s her dream? Is there a question we didn’t ask? You can reach out to Cindie go to Americantailor.org. Tell her you met her on Sew & So! Be sure to subscribe to, review and rate this podcast on your favorite platform…and visit our website sewandsopodcast.com for more information about today’s and all of our Guests.
- Jul 16, 20261h 6m
BERNINA University 2026 - New Orleans, LA
New Orleans has long been a city where imagination comes to life. From the vibrant colors of the French Quarter and the rhythms of live jazz to the artistry behind Mardi Gras costumes, historic architecture, and unforgettable cuisine, creativity is woven into every corner of the city. It's the perfect backdrop for BERNINA University 2026, where this year's theme, "Imagine More," challenged dealers, educators, and makers from across North America to dream bigger, learn more, and inspire one another. In this special edition of Sew & So, we're taking you inside BU 2026 for exclusive conversations with BERNINA leadership, the Ueltschi family, vendors, dealers, educators, and special guests. You'll hear about exciting new products, innovative partnerships, inspiring stories, and even venture beyond the convention center to discover some of New Orleans' unique sewing destinations. Whether you attended BU or are experiencing it for the first time, this episode brings you front and center for one unforgettable week of creativity and community. Laissez les bons temps rouler! Ryan O’Hare director or rooms at the Hyatt New Orleans welcomed the crowed and presented the city’s BERNINA Day Proclamation. Paul Ashworth – BERNINA Of American CEO & President welcomes a very special family to the opening ceremony stage. Let’s meet HP Ueltschi, Philipe Ueltschi and Felix Ueltschi – the family’s 4th, 5th and 6th generations! Hear why New Orleans is a special city for Mr. HP Ultchie. And here’s Christy Berchem VP of Training and Education at BERNINA of America. Meet Shelancia Danial of The Creativity Shell Meet dealers Cindy, Deniese, Jenny, Colleen and Rachael who tell us what they’re looking forward to at BU. Meet a few of the vendors too! Walk with us through the Merchant Mall. Joe Vechiarelli from Dancing with the Stars and Project Runway visits with us. Meet Michael from The Goat Notions Company Melanie from Brewer and David from Benartex talk about the fabrics they are offering at BU this year. there is a new partnership between BERNINA and Liberty Fabric. We talk to Odette and Maithe from Liberty who tell us about this wonderful new collaboration. Martha Porter has been creating with Liberty Fabrics for years. She explains how she uses the fabric and provides a few tips as well. Carrie, Jordan and Ashley from OESD share their exciting new offerings Here’s Amanda Murphy to tell us what’s new with her Travel with us now to the outskirts of the French Quarter to visit three special places focused on sewing. Each of these conversations will be featured in full in upcoming Sew & So episodes. Here’s Brett from Dressed New Orleans and Allison from RicRack New Orleans. Meet Carl Mack and as we visit his Mardi Gras Museum of Costumes and Culture. Back at BU we got to visit with the Ultchie family – especially 3-year-old Felix. First…HP Ueltschi. Now 5th generation Philip Ueltschi Finally, 6th generation – 3-year-old Felix! Carolyn and Fabian from BERNINA International walk us through the new offerings from the serger/overlocker line. Danielle VP of Marketing for BERNINA International visits with us in her third BU. Hey Christy Burcham, what’s new in Training and Education at BERNINA of North America? Let’s check in with previous Sew & So Guests Pam Mahshie, Sarah Caldwell and Tania Norris Kai Hildebrand – CEO of BERNINA International…how was BU?! Michaelynn Rose – VP of Marketing for BERNINA of North America – shares her thoughts of BU 2026 (53.33)Meet Amera from Going Batty Reno, NV– the winner of this year’s BU Fashion show! Jeanne Delpit – 30-year BERNINA veteran and Manager of National Events shares her big news! Then share in the heartfelt sendoff from Mr. Ueltschi at the closing banquet Introducing the new Manager of National Events for BERNINA…Candy Pennacchi Christy Burcham sums up the whole event experience So another BERNINA University is in the books. Our thanks to everyone who gave us their time, shared their stories, and helped us bring a piece of BU 2026 to you. And to all of you Sew & So’ers listening there is so much to look forward to from BERNINA and from this remarkable community of sewists, quilters, makers, and dreamers. Until next time — keep imagining more. Be sure to subscribe to, review and rate this podcast on your favorite platform…and visit our website sewandsopodcast.com for more information about today’s and all of our Guests.
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About Sew & So...
Sew & So is a casual conversation with a special member of the sewist and quilting community. A casual conversation about how they got started, what inspires them and what excites them. Sew & So is brought to you by BERNINA - Made To Create.
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