Free Daily Podcast Summary
Better: The Brand Designer Podcast: Daily Summaries Delivered
by Jen Davis
Better: The Brand Designer Podcast, founded by Giselle Field of Wander Design Co. and Jen Davis, was founded on the belief that designers need community. We find that the branding world often feels secretive, competitive, and sometimes just plain old confusing. When we realized that our honest, soul-chat-level convos could potentially help other designers, we realized a podcast was only natural! Better: The Brand Designer Podcast was officially born. Giselle passed away during a climbing trip in Peru in summer of 2020. We encourage all listeners of our podcast to listen to our two Celebrating Giselle episodes. Giselle's adventurous, kind, funny, and supportive presence is missed every day—each and every episode that we record is dedicated to her legacy and her vision for this podcast. It is our honor to continue recording episodes in Giselle's memory and we know that she is with us every time we sit down to record. In winter of 2022, we welcomed Esther Knox-Dekoning from Sereth Design as a new co-host. Esther brought an incredible and fresh perspective to the pod—her transition from agency to design studio as well as her love for web design, sustainability, and world change brought new guests, ideas, and amazing episodes to our listeners. She departed the pod in spring 2023 to dedicate more time to her studio's growth, and will be greatly missed! Now, Jen runs the podcast solo and is beyond excited to continue interviewing guests, having interesting conversations, and sharing the behind-the-scenes of running her design studio.
Latest Episodes
The most recent episodes — sign up to get AI-powered summaries of each one.
- 4 days ago36 min
S14 E11: Spooooky Client Stories (Round 4!) with Lauren Hemes
I’m back with our annual spooooky client stories episode! I’m joined by my biz bestie and fellow designer Lauren Hemes of Elby Creative, and together we’re reading listener submissions (anonymously) and sharing a few spooooky stories of our own. A big shout out to everyone who submitted their stories, and Happy Halloween, listeners! 🎃👻 Guest Name: Lauren Hemes Guest Social: @elbycreative Past Spoooky Client Story Episodes: S12 E12 | Spooooky Client Stories (Round 3!) with Audrey...
- 1 weeks ago24 min
S14 E10: How Do You Manage 15-20 Client Accounts at Once?! (My Exact Systems for a Well-Oiled Multi-6-Figure Design Business)
This week is a little solo episode where I’m breaking down how my studio stays organized while supporting around 15 to 20+ client projects all at the same time, plus the systems and tools we use to keep everything running smoothly. Links Mentioned: Production design support: Brooke Davis (my sister-in-law) over at @thetidystudio Links: The Design Minimind - My 1:1 coaching program for designers Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well) Become ...
- 2 weeks ago49 min
S14E9: How to Do the Brand Strategy Work AI Can't Touch with Sarah Robb
In this week’s episode, I chat with Sarah Robb, a brand strategy coach, founder of Brand Strategy Academy, and co-author of the book Rebrand Right. After many years at Landor working with brands like Gatorade and Pfizer, she shares what she brought with her from agency life and what she left behind. We also get into how independent designers can talk about strategy in a way clients actually understand, why real conversations with people still matter so much with AI in the mix, and the pricing...
- 3 weeks ago41 min
S14 E8: Inside 500+ Design Days: The Real System Behind Websites Built in a Day with Bailey Collins
If you're curious what a design day looks like, this episode is for you! I chat with Bailey, designer and owner of Honeywave Creative, all about running a successful design in a day offer. She walks us through her process and the systems she has implemented to create a successful client experience doing a website all in one day. Guest Name: Bailey Collins Guest Website: honeywavecreative.com Guest Social: @honeywavecreative Links Mentioned: Six Figure Offer Framework Freebie Design Day Bl...
- Sep 29, 202637 min
S14 E7: Before & After: How Picking a Specific Niche Changed My Business with Brooklyn Beckerson
In this episode, I chat with Brooklyn of Glorybright Studio about how her health journey took her from freelancing and taking on any design project to niching into serving holistic practitioners and wellness brands. We talk about how her values and faith shaped her positioning, why speaking from personal experience makes marketing and sales feel simpler, and how this shift has changed the way she shows up for her kids and family. Guest Name: Brooklyn Beckerson Guest Website: glorybrightstud...
- Sep 22, 202641 min
S14 E6: An AI State of the Union (for Brand & Web Designers)
In this solo episode, I chat all about how AI has impacted our studio, how we use it, how we see our clients using it (the good & the bad) where we don’t use it, and how we have implemented AI clauses in both our clients and subcontractors contracts. Links: The Design Minimind - My 1:1 coaching program for designers - applications open Nov 1st, 2026 for cohort 7! Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well) Become a member of Editorial Stock im...
- Sep 15, 202642 min
S14 E5: You're Making Six Figures on Paper. So Why Is Your Bank Account Empty? with Emily Bowie
In this week's episode, I talk with Emily, a former Big Four audit manager who's now CFO of Thorne Advisors, the firm she co-leads with Andrea Mason. Together they help business owners get a clearer picture of their cash flow and a smarter approach to taxes. We get into why creative business owners can look profitable on their books but still feel broke, and unpack the cash leaks behind it, like underpricing and scope creep. Guest Name: Emily Bowie Guest Website: thorneadvisors.com Guest So...
- Sep 8, 202642 min
S14 E4: Behind-the-Scenes of Rebranding My 12-Year Design Agency with Kadie Smith
In this week's episode, I chat with Kadie Smith, designer and founder of Drop Cap Design. We talk about why she chose to rebrand after 12 years in business, how she'd been feeling disconnected from her brand, and what it was like being the "client," working with her senior designer through it. We also discuss why communicating clearly with clients matters so much, presenting work and gathering feedback more effectively, and growing into a creative direction role with your team. Guest Name: ...
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About Better: The Brand Designer Podcast
Better: The Brand Designer Podcast, founded by Giselle Field of Wander Design Co. and Jen Davis, was founded on the belief that designers need community. We find that the branding world often feels secretive, competitive, and sometimes just plain old confusing. When we realized that our honest, soul-chat-level convos could potentially help other designers, we realized a podcast was only natural! Better: The Brand Designer Podcast was officially born. Giselle passed away during a climbing trip in Peru in summer of 2020. We encourage all listeners of our podcast to listen to our two Celebrating Giselle episodes. Giselle's adventurous, kind, funny, and supportive presence is missed every day—each and every episode that we record is dedicated to her legacy and her vision for this podcast. It is our honor to continue recording episodes in Giselle's memory and we know that she is with us every time we sit down to record. In winter of 2022, we welcomed Esther Knox-Dekoning from Sereth Design as a new co-host. Esther brought an incredible and fresh perspective to the pod—her transition from agency to design studio as well as her love for web design, sustainability, and world change brought new guests, ideas, and amazing episodes to our listeners. She departed the pod in spring 2023 to dedicate more time to her studio's growth, and will be greatly missed! Now, Jen runs the podcast solo and is beyond excited to continue interviewing guests, having interesting conversations, and sharing the behind-the-scenes of running her design studio.
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